What would happen if advertising told you what you could really expect from the product?  How much weight you could expect to lose, how likely the dating service will lead to a wedding? Sit back and find out…
In the spirit of this post, I should point out that I am not a lawyer or expert [...]

I was reading something recently about shock advertising – which explained some of the more bizarre ads I’ve seen recently although not why someone thinks it’s going to get me to buy their product.  Yes, they’re memorable but…  Anyway, it got me thinking about other memorable ads recently and how iconic the main characters have [...]

Although it’s considerably more low tech than the Samsung LED sheep video, there is now a UK trial run of sheep as billboards, which could spread to more sheep a lot faster than the LED jackets, even if it’s not quite as fun.  But maybe if it works, there will be a combo; LED illuminated [...]